HALAL

This is a category of products and services that are targeted to the 1.3 billion Muslims the world over.

Halal is a concept that denotes “comprehensive purity” – internally and externally. It refers to acts and things that are Natural, wholesome, pure and sanctioned for humans. It also refers to things and acts that are not harmful, destructive and/or wasteful.

The concept originates from the two central concepts of Islamic teachings: Trust and Personal responsibility. Everything on the face of earth, including knowledge belongs to Allah (God) and humans are only entrusted with them to preserve, use and enjoy with other creatures. Any choice, act or utilization that conform to or violates that trust, is the responsibility of that individual alone for which either rewarded or punished.

Two examples to help understand the concept in the forms of actions and things are: (a) Trade and Usury (interest), (b) products that contain Najis (Filthily impure) ingredients as compared to those natural ones.

(a) Trade and any profit generated from it are Hallal because trade satisfies needs and benefits everybody involved. However, Usury is assumed to be exploitation of people’s needs and thus Harram (Prohibitively Unallowable).

(b) A good example of things are soaps and detergents that contain lard (pig’s fat) or tallow (cow fat) from dead animals including those killed not according to prescribed methods of the Islamic way. These are considered to be Najis (Filthily impure) as compared to the edible plants extracts in EnviroCure™, EcoPurge™, etc. which are absolutely Hallal.